Tuesday 10 March 2009

Guerilla Marketing - The Banned Campaign

We created our first posters today! There designed to be placed on the University campus, and especially in the library. We decided to use some sort of guerilla technique to grab more attention to our message.

Here’s the plan:

You know those signs that say “Turn It Off” urging you to turn off your mobile phone? There’s something about them, they are horribly bad looking but we can’t help noticing them, so we really wanted to use them. That’s when we came out with the “Turn Her On” slogan to support our Page-3-style poster.

For obvious reasons, we could not let the posters there and we had to take them down. However, we had the time to take a few pictures for your eyes only. Enjoy!


You too want to be in and have a chance to win £1000? Click here.

No comments:

Post a Comment